One of the primary benefits of AI in agency operations is its ability to automate repetitive and time-consuming tasks. This automation allows creative and strategic teams to focus more on innovation and less on administrative duties…
Viewing entries tagged
CRM
A common oversight is the lack of a transparent connection between marketing tools and financial outcomes. Integrating your advertising platforms with a customer relationship management (CRM) system like HubSpot can reveal which channels are delivering the best return on investment (ROI)…
Do you want to win more business? Do you want to have more freedom by doing that in a quicker time? Maybe you should consider software to help with your proposals. We’ve broken it down for you here…
Want a better business? Then you need better sales. I recently shared how to increase your ability to sell — these were quick fixes. Here I want to go over the four universal truths of successful business sales — in other words, what it takes to continually improve your sales…
![More Revenue - Part 6 - aka Let's Close Them! [Video]](https://images.squarespace-cdn.com/content/v1/52be168ee4b04b560cac9480/1613781393555-B9J7J2JFVUIEOYAIAGV9/sales1.jpg)
Last time we looked at how to increase your closure rate by changing the leads that come to you - with better targeting and more specific filtering. Next, we turn inwards and focus on ourselves. If the best leads are coming to us - how do we close the maximum number? I often get asked, what an appropriate closure rate is... and I wish I had a uniform answer to that.